Since its Disney+ debut on November 12, 2024, Deadpool & Wolverine has solidified its place atop streaming charts, amassing 19.4 million global views in its first six days and 1.34 billion minutes viewed in its first week in the U.S. alone.
The film, which grossed $1.34 billion worldwide in theaters, continues to captivate audiences months after its July 26 release. Several factors explain its enduring dominance on platforms like Disney+.
First, the star power of Ryan Reynolds and Hugh Jackman drives massive appeal. Their electric chemistry as Deadpool and Wolverine, paired with witty banter and heartfelt moments, resonates with fans. Jackman’s return as Wolverine after 2017’s Logan—complete with the iconic yellow suit—fulfills years of fan anticipation, while Reynolds’ irreverent Deadpool delivers non-stop humor.
The film’s 94% audience score on Rotten Tomatoes reflects this universal praise.
Second, the film’s integration into the Marvel Cinematic Universe (MCU) as its first R-rated entry adds novelty. By blending Fox’s X-Men universe with the MCU via the Time Variance Authority (from Loki), it offers a fresh multiverse narrative.
High-profile cameos, including Wesley Snipes as Blade and Dafne Keen as X-23, create buzz, encouraging repeat viewings to catch Easter eggs. Social media, particularly X, buzzes with fans dissecting these surprises, amplifying engagement.
Third, its accessibility on Disney+ taps into a broad audience. Unlike its theatrical run, streaming allows families (with adult profiles) and casual viewers to enjoy the R-rated chaos at home.
The film’s availability on digital platforms since October 1, where it broke records as 2024’s best first-day seller on Fandango at Home, primed audiences for its streaming surge. Its blend of action, comedy, and nostalgia appeals to both MCU diehards and newcomers.
Finally, cultural relevance keeps it trending. Posts on X highlight its role in reviving the MCU post-Endgame fatigue, with fans calling it “the most unhinged buddy movie.”
Its over-the-top violence, heartfelt character arcs, and Madonna-scored fight scenes ensure it remains a topic of conversation, sustaining its chart-topping streak.
